

One lucky guy gets to sleep all day in a store front window to promote their "help i can't sleep" product. one not so lucky guy walks on a treadmill for 8 hours a day in HEELS advertising Help's "help i have a blister" pads.

These guys make medicinal products both conversational and friendly with their tongue-in-cheek perspective on everything from packaging, to promotion. pure genius. well done you.
via PSFK
3 comments:
that man is going to have some killer calves...
PAH! the blisters......oh man
WOW....NY is awesome....
Jen Ramos
www.madebygirl.com
madebygirl.blogspot.com
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